Dr. Amy

Tired of flare-ups? Frøya calms, naturally.

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What if your dandruff isn’t dandruff at all? 👇 Scalp psoriasis is an autoimmune flare, not poor hygiene. Instead of renewing every 28 days, your skin cells multiply every 3–4 days. The buildup creates thick plaques, relentless flakes, burning itch, and even temporary hair loss. Stress, hormones, and cold weather make it worse. Most treatments only mask the symptoms. Steroid shampoos suppress inflammation for a while, but when you stop, the flare often rebounds stronger. Harsh SLS cleansers strip the scalp, leaving it raw and prone to the next attack. Frøya’s 3-step ritual does it differently: 🌿 Rosemary to boost circulation & regrowth 🌼 Calendula + turmeric to calm redness 🥥 Jojoba, coconut & squalane to rebuild the barrier ❄️ Peppermint for cooling itch relief ✨ It’s not a cover-up. It’s a science-backed, botanical approach that respects your scalp while breaking the flare cycle. 👉 Reclaim your scalp health today