Roam smart tracker

The Smart Tracker that started it all!

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An idea sparked by a missing backpack to a $400,000+ Kickstarter campaign. We never could have imagined how far our little smart tracker would go! It all started with a simple frustration. Why did smart trackers need extra cases and accessories just to attach to everyday things? We thought there had to be a better way. So we built ROAM Smart Tracker, a tiny tracker with a built-in elastic strap that attaches to just about anything. On May 7, 2025, we launched ROAM on Kickstarter and hit our funding goal in the very first hour. By the end of the campaign, more than 4,300 people had backed our little tracker, helping us raise over $400,000. Nearly 64 times our original funding goal! We genuinely couldn't believe it. What started as a simple idea has now become our full-time business, and none of it would have been possible without the people who believed in us from the beginning. Today, ROAM is helping people keep track of their keys, bags, luggage, bikes, and all the little things that matter. No extra accessories. No subscription. Just a smarter way to keep track of your things. Thanks for being part of our story. We're only getting started!