logo
Share
Save

YouTube Ad Details

YouTube Ad by Grammarly, Inc.

Saved: Jul 5, 2023

Advertiser
Grammarly, Inc.
Views
35M
Ad Spend Estimate
$4,564,579.63
Refresh YouTube Stats

Transcript

Video Transcript From The Ad

(upbeat music) - [Narrator] When you'relaunching a new product with a tight deadline. . .

- Two weeks? - [Narrator] Grammarly'stone suggestions. Can help motivate your team witha positive approach, because, you know we got work to do.

Looking good, team. When. It's time to pitchyour product to clients, a more personable and friendlyapproach can help sell it.

And look, they bought. It all! With Grammarly, gettingthe tone just right makes a big impact on your team's success.

Click the blue button. Todownload Grammarly today.

Analysis

Let AI breakdown this ad for you and give you the pros and cons

Why Does This Ad by Grammarly, Inc. Work?
Score:
85/100
Emotion:
Motivation
Positives
Engaging Hook: The ad starts with a relatable scenario of launching a new product with a tight deadline, which captures the attention of the target audience.
Emotional Appeal: The ad emphasizes the positive impact of Grammarly's tone suggestions, such as motivating the team and selling products with a personable approach, which appeals to the viewers' desire for success.
Product Benefits: The ad highlights the benefits of Grammarly, including its ability to help improve teamwork, get the tone right, and make a big impact on team success.
Unique Selling Point: Grammarly's tone suggestions set it apart from other writing assistance tools, making it a valuable resource for businesses and individuals.
Persuasive Example: The ad shows a successful outcome by demonstrating that clients bought the product after using Grammarly's personable and friendly approach.
Negatives
Ad Body Copy: The ad could provide more specific details about how Grammarly's tone suggestions actually work and the specific features it offers.
Limited Focus: The ad mainly focuses on the team's motivation and selling products, but it could also highlight other benefits of Grammarly, such as improving writing quality and grammar.
Limited Proof: The ad mentions that Grammarly's tone suggestions can motivate the team and sell products, but it lacks specific evidence or testimonials to support these claims.
Lack of Visual Variety: The ad primarily relies on text and voiceover, without utilizing visuals that could enhance the message and engage the viewers.
Lack of Call-to-Action: The ad could have a stronger call-to-action by specifying the benefits of downloading Grammarly and encouraging viewers to take immediate action.
How Would An Expert Copywriter Improve This Ad?

• Provide more specific details about how Grammarly's tone suggestions work and the features it offers.

• Expand the focus to highlight other benefits of Grammarly, such as improving writing quality and grammar.

• Include specific evidence or testimonials to support the claims of motivating the team and selling products.

• Utilize visuals that can enhance the message and engage the viewers.

• Strengthen the call-to-action by specifying the benefits of downloading Grammarly and encouraging immediate action.

More Information
Ad Name:
Grammarly - Boost Teamwork
Call To Action:
Click the blue button to download Grammarly today.
Hook:
When you're launching a new product with a tight deadline...
Company Name
Grammarly, Inc.