Meta Ad By Lessie Fitness
Transcript
Video Transcript From The Ad
I'm on day 22 of the 28 day wall pilates challenge and I'm almost finished. This girl that I was going to the gym with told me that she canceled her memberships just because she found an at-home wall pilates workout in the Better Me app that really worked and it's a 28 day challenge that you can do from anywhere anytime and you don't need to pay for expensive gym memberships. She did their low impact easy to follow workouts and she said she saw a huge difference just in her abs after that.
Her glutes and her calves follow. So I skipped the gym and I suggest you do too and try the 28 day wall pilates challenge on Better Me now.
AI Analysis
Breaking down pros and cons
#1 Best Thing: The ad immediately grabs the attention of the audience by mentioning a specific number of days and a challenge, making it seem achievable and time-bound. This creates a sense of urgency and builds curiosity.
Pros:
1. The ad focuses on the benefits and results of the wall pilates challenge, rather than just promoting the app.
2. It mentions a personal experience of a satisfied customer, which adds credibility to the claims made in the ad.
3. The use of specific body parts and their improvement creates a targeted appeal for the audience.
4. It mentions that the workouts are low impact and easy to follow, making it more accessible for a wider range of people.
Cons:
1. The ad does not mention any details about the app, such as the name or the features it offers.
2. It may not be effective for those who are not familiar with pilates or wall workouts.
3. It only mentions one specific customer testimonial, which may not be representative of all users' experiences.
Potential Script Changes:
1. Add more variety in customer testimonials to showcase the diverse range of results achieved by different users.
2. Include more information about the app, such as its name and key features, to increase brand awareness.
3. Add a brief explanation of pilates and its benefits for those who may not be familiar with it.
4. Provide a call to action at the end, encouraging the audience to try the app and see results for themselves.