Ad Details

Saved: Jan 24, 2024

Views
171K
Ad Spend Estimate
$2,218.19
Body Copy:
94% of Opal customers save 2 hours a day thanks to the app. How about you? "As I work remotely, Opal helps me focus better. I finish my work 2 hours earlier in the day." - Ben On average people spend 5 hours a day on their phone. Opal helps cut that down by 43%. With a combination of app restrictions, real time feedback and rewards, you can begin to focus better and accomplish your dreams, just like Opal’s 200k members. Many of the world's top teams, startups, and Fortune 500 companies trust Opal's friendly assistant to help protect their time and focus. You can too. Schedule your days, block thousands of distracting apps and websites, analyze your screen time, set intentions, connect your calendar, and more. "Opal cuts off your apps’ internet access to help you stop doomscrolling – The Next Web ** ** I’ve been managing my social media time for months and couldn’t recommend it more - Strategy & Ops at Twitter ** ** Opal Helped Me Quit My Nightly TikTok Habit – Bustle **

Transcript

Video Transcript From The Ad

This is not an iPhone, this is a $3 trillion military-grade lethal weapon aimed straight at your brainstem. If you're watching this, it's because your most primal needs and impulses are being weaponized by **** to get you to give up all your precious minutes and hours down to the last second. This is done with an invisible asymmetry of power, just in its foremost expertliness and you should watch this whole testimony in front of Congress, but the bottom line is this, you are being fucking harvested and no one is coming to save you.

But all hope is not lost. Hand me out. We all have 24 hours in today and we all have commitments and human needs, so the time that we're left with is the most valuable.

With this, we can steer the course of our life or create new memories, but how much of yourself do you feed to the beast against your will? You could take full control of your life at any moment, but you have to fight for it. Don't get the **** off of Instagram.

AI Analysis

Breaking down pros and cons

#1 Best Thing:

This ad script effectively grabs the audience's attention and conveys a powerful message about the negative effects of certain technologies.

Pros:

1. Impactful Opening: The ad starts with a shocking statement which immediately captures the audience's attention.

2. Clear Message: The message about the negative effects of technology is clear and direct.

3. Use of Strong Language: The use of strong language and profanity adds to the intensity and urgency of the message.

4. Expert Analysis: The inclusion of expert analysis adds credibility to the message.

5. Call to Action: The ad ends with a call to action, urging the audience to take control of their lives.

Cons:

1. Potentially Offensive Language: The use of profanity may turn off some viewers and may not be suitable for certain audiences.

2. Overly Dramatic Tone: The ad may come across as overly dramatic and sensationalized, which may not resonate with all viewers.

3. Lack of Solutions: While the ad effectively highlights the problem, it does not offer any concrete solutions.

Potential Script Changes:

1. Tone Down Profanity: Instead of using explicit profanity, more subtle and impactful language can be used to convey the same message.

2. Provide Solutions: The ad can also suggest practical solutions for viewers to take control of their lives and limit their use of technology.

3. Include Visuals: Adding visuals to the ad can further enhance the impactful message and make it more engaging for viewers.

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